As we announced last night on The Less Desirables, Underdog Records isn’t our vinyl sponsor any longer. Yeah… that’s because Underdog Records is now THE Official Music Sponsor of The Less Desirables! Heck yeah!
I know what you’re thinking. No, Underdog doesn’t sell CDs or promote a lot of streaming music. And, you’re right. But, Underdog is passionate about music. All music. I’ve been talking to Jonathan about expanding what we do about music for some time now and I really want to push the music section more than just “here’s what’s coming out in all aspects of music this week.” I mean, this whole thing got started as a “pop culture podcast,” right? I love what we have become but I don’t want to get away from where we came from.
So, what does this mean? It means that every week, now we’ll talk about the new releases like always, there will be a dedicated Underdog Records recording and we’ll play a song by an artist or act that will be playing locally. That hasn’t changed. We will go back and start talking about other musical things like albums or album reviews, news from the music world and I want to get more musicians on the show like we used to do. We have the place for it, so why not, right? Right.
I’m going to talk with Jonathan about ideas that he may have about what kind of musical topics he’d like to hear on the show. I mean, it’s his section, n’est-ce pas? You never know what may come of it. So, keep listening. Oh! And, it’s not like I don’t say it enough already, but you need to listen to TLD each week to hear that week’s exclusive TLD/Underdog special. Is it a ploy to get you to listen? Heck yeah, it is. But, we think the show is worth listening to, anyway and if it gets you some savings at Underdog Records…? BONUS!
Again, welcome (back) Underdog Records in your new sponsorship level and we hope it elevates the vinyl business in this town to new heights and we help elevate you! Sláinte, my friend!
Until tomorrow, same blog channel…
“People don’t appreciate music anymore. They don’t adore it. They don’t buy vinyl and just love it. They love their laptops like their best friend, but they don’t love a record for its sound quality and its artwork.” – Laura Marling